KFC - Feel like a VIP
Client: KFC Thailand
Agency: Publicis
Year: 2022
Client: KFC Thailand
Agency: Publicis
Year: 2022
KFC Thailand launched the Donjai set, which comes with an abundance of fried chicken and free Pepsi refill for only 69bht (2.00 USD). It’s a lot of food for such a small price.
But how to elevate the product instead of just saying it’s cheap?
The campaign shows how it feels when you can buy so much for so little.
But how to elevate the product instead of just saying it’s cheap?
The campaign shows how it feels when you can buy so much for so little.
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